PLACEMAKING STRATEGIES
LCD+ COLLABORATES WITH DESTINATION LEADERS SUCH AS CITIES, REAL ESTATE OWNERS, SOCIO-CULTURAL ORGANIZATIONS OR LOCAL BUSINESSES DEVELOPING EVIDENCE-BASED DESTINATION STRATEGIES INITIATING SOCIAL, CULTURAL AND COMMERCIAL ECOSYSTEMS FOR GROWTH.
HEREBY WE ARE ABLE TO DELIVER MEASURABLE RESULTS THROUGH UNIQUE DATA AND MEASURING TOOLS ENABLING OUR PARTNERS TO TRACK ROI & SROI PERFORMANCE FOR THEIR STAKEHOLDERS. DATA ALSO LEADS TO A BETTER AND MORE EFFICIENT DECISION-MAKING PROCESS FOR CROSS SECTOR PARTNERSHIPS - WE CALL IT THE ‘SWITZERLAND EFFECT’ WHERE OFTEN OPPOSED STAKEHOLDER DRIVERS OR INTERESTS CAN BE ALIGNED.
…PLACES PEOPLE LOVE… PERFORM BETTER.
PLACEMAKING VALUE DRIVERS
LCD+ ENGAGES EITHER AS A CO-PILOT TO DELIVER OUR CLIENTS’ KPIS AND PROJECTS OR/AND WE CO-INVEST IN PROJECTS WITH STRONG CULTURAL DNA.
OUR APPROACH IS LEAD BY THE FOLLOWING CORE PRINCIPLES:
FROM SHORT-TERM COMMERCIAL COMMODITIES TO LONG-TERM VALUE
FROM MARKETING INFRASTRUCTURE TO CREATING DESTINATION EQUITY
FROM DELIVERING ASSETS TO BUILDING AN ENGAGED COMMUNITY
FROM PLACES WHICH LACK HUMANITY TO DESTINATIONS WITH A UNIQUE IDENTITY
… BECAUSE PLACES PEOPLE LOVE… PERFORM BETTER.
PLACEMAKING ECOSYSTEMS
OUR PARTNERS CONSIDER US AS THEIR PLACEMAKING CO-PILOTS ENABLING CLIENTS TO UNDERSTAND THE SOCIAL IMPACT & COMMERCIAL GROWTH DRIVERS OF BUILDINGS, STREETS, NEIGHBOURHOODS AND CITIES.
ALIGNING REGULATORY REQUIREMENTS, COMMERCIAL INTERESTS AND STAKEHOLDER NEEDS INTO A CLEAR VISION IS ESSENTIAL TO DEFINE AND DELIVER A SUCCESSFUL PLACEMAKING STRATEGY.
BASED ON THE RESULTING MASTERPLANNING EXERCISE OUR DELIVERY METHODOLOGY OFFERS NOT ONLY THE PROGRAMMING SOFTWARE FOR INFRASTRUCTURAL HARDWARE BUT IT ALSO LEADS TO IMPROVED ASSET VALUE THROUGH STRATEGIC CURATION OF LOCAL PARTNERSHIPS.
OVER TIME THOSE NURTURED PARTNERSHIPS BECOME SELF SUFFICIENT, AGILE ECOSYSTEMS TRANSFORMING A PLACE INTO A DESTINATION WITH VIBRANT COMMUNITIES.
